Elle Groves and her friend Annie Knight, who run the Two Teaspoons social media account, reached out to an unnamed restaurant hoping to arrange a free meal.
“Hey guys! My friend and I have a food page together – @twoteaspooons – and saw your restaurant and thought it looked amazing!” Groves wrote.
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“Would you guys be interested in doing this collab? If not, we completely understand. We can’t wait to hear from you XXX”
“Hey, Elle apologies for the delay…I’ve been grappling with how much rage to demonstrate/throw in your direction,” he began.
“But it’s even worse when COVID is still very much a thing, affecting small businesses like us devastatingly for two years now.”
This response could certainly be considered a mic drop moment.
Following the backlash, Groves defended herself in an interview with Mail Online.
Regardless of how it’s framed, influencers might need to reconsider their approach. Maybe just pay for the meal you’re interested in reviewing, right?
